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J.C. Penney Co.

J.C. Penney CEO Spells Out Turnaround Plan; Hires Chief Merchant

Women's apparel and soft home are critical to the recovery.

WWD List: Market Share Winners and Losers

A WWD study of broad-line merchants shows just how far Sears Holdings has fallen (and just what Amazon has…

Penney’s Picks Jill Soltau as Next CEO to Lead Turnaround Efforts

The new ceo will be challenged to get the middle-American retailer back on track.

Filling a Fashion Void: J.C. Penney’s Artesia Release

J.C. Penney's turnaround bid hinges on building a better fashion business.

What to Watch: Retail on a Comeback

Retailers are being lifted by the strong economy and consumer confidence, though some still need to climb out…

Penney’s Widens Loss, Outlines Turnaround Efforts

The ailing department store chain says its ceo search is progressing.

Hiring Challenges Could Impact Holiday Sales Gains

Retailers are stepping up efforts due to the tight labor market.

Penney’s Hit by Another High-Level Executive Departure

The department store chain continues to search for a ceo.

Penney’s ‘Remixes’ Its $1 Billion Arizona Brand

Teen influencers and twins Brooklyn and Bailey McKnight have become Arizona "brand ambassadors."

J.C. Penney Gets ‘Fanatic’ With Sports Shops

By back-to-school season, J.C. Penney expects 650 Fanatics shops selling sports merchandise in its stores.

J.C. Penney’s Latest Challenge: CEO to Exit

Marvin Ellison was seen as a savior of J.C. Penney but left for greener pastures.

Marvin Ellison’s Pay Tops $10 Million at J.C. Penney

The majority of the ceo's compensation came in stock and option awards.

Sizing Up Apparel: Where Penney’s CEO Sees Opportunity

The middle-market department store chain continues to show progress on turnaround efforts.

J.C. Penney Gets Girlie With JoJo Siwa Collection

With recent apparel launches, J.C. Penney is striving to attract younger shoppers.

Penney’s Launching Celebrity-Inspired ‘Obsess’ Line for Tweens

The first capsule collection is a collaboration with Olympic Gold Medal gymnast Laurie Hernandez.