Beginning Wednesday, John Galliano will “uncover a new proposal for the house” in a series of four digital reveals.
Fairer and his wife and agent, Vanessa, mined 400 images from about 35,000 images of their Dior archives.
The store is the brand’s first new location to open in Manhattan in more than a decade.
Revenues have doubled since the designer arrived in 2014, according to the company.
An exhibition at the Conciergerie explores the infinite representations of the historical figure through the centuries.
Maria Grazia Chiuri, Pietro Beccari, Antoine Arnault and Natalia Vodianova were among guests at the decadent party on Wednesday.
The Italian fashion group will help support the growth of the brand founded by Mike Amiri in Los Angeles in 2014.