The 35th edition of the Hyères International Festival of Fashion and Photography has been rescheduled for October due to the coronavirus.
Artistic director Jonathan Anderson worked with Loewe’s in-house perfumer Nuria Cruelles on the limited-edition fragrance for men and women.
The designer took a deliberate step away from Mayfair, creating a split-personality flagship on the louche streets of Soho.
“There is an incredible energy in the area. It feels quintessentially London to me,” the designer said.
Despite coronavirus anxieties, the semifinalists of the LVMH Prize spoke of the power of physical events and one-on-one conversations.
Chairman and ceo Remo Ruffini revealed the new chapter of the project also includes a suitcase with Rimowa and an e-bike with Mate.bike.
The designer chose Amanda Harlech, Kaia Gerber and Tyler Mitchell to be part of his jury at the fashion festival.
The chief executive officer has her eyes set on growth while retaining the brand’s chic quirkiness.
A part of the Disobedient Bodies exhibition curated by Jonathan Anderson in 2017 travels to China for the occasion.
Thebe Magugu, Giuseppe Zanotti and Delfina Delettrez toasted the initiative’s 10th anniversary at the Palazzo Cusani on Thursday.