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Joyce Azria

Joyce Azria’s New Line Rohb Adapts to Amazon

The 36-year-old fashion entrepreneur is also expanding her Avec Les Filles brand to include occasion dresses…

Joyce Azria’s Avec Les Filles Opens First Los Angeles Pop-Up Shop

The young contemporary brand founded by Max Azria's daughter Joyce opens its first Los Angeles pop-up shop…

Joyce Azria on Being Authentic and Knowing Her Millennial Consumer

Azria believes the key to success is staying nimble and thinking like a tech start-up, remaining tight and…

Joyce Azria’s Avec Les Filles Clothing Line to Bow at 155 Macy’s Doors

Joyce Azria's new line, Avec Les Filles, to debut its apparel collection exclusively at 155 Macy's doors on…

Joyce Azria on Breaking Old-School Retail Rules With Avec Les Filles

With her new "hybrid contemporary" lifestyle brand, Azria is shaking things up.

Joyce Azria Leaves BCBGeneration to Launch Contemporary Brand Avec Les Filles

Joyce Azria, daughter of Max Azria, leaves her post as creative director of BCBGeneration to launch a new…

Joyce Azria, Trina Turk and Cynthia Vincent on California Style

Hedi Slimane, Rachel Roy and Alejandro Ingelmo may represent the new coterie of fashion and accessories…

Joyce Azria’s Grooming Lessons

The creative director of BCBG’s younger line and eldest of Max’s daughters discusses her evolution in the…

West Watch: Joyce Azria Returns…

Joyce Azria has been named creative director of BCBGeneration, a young contemporary brand launched in fall…