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Darren Barnet Slips Into Victoria’s Secret’s Pink

The "Never Have I Ever" star is the brand's first male ambassador.

EXCLUSIVE: Victoria’s Secret Drops $18M for Stake in Frankies Bikinis

The investment marks the lingerie giant's latest comeback strategy and an attempt to gain share in the…

Victoria’s Secret’s Comeback Includes Underwear for Teens, Plus-size and New Moms, Among Others

CEO Martin Waters says, "the haters have gone away…people we know and love are proud of us again."

Victoria’s Secret Invests $7 Million in Female-founded Businesses

The initiative is the retailer's latest efforts to become "the world's biggest and best advocate for women."

Victoria’s Secret’s Pink Hires Plus-size TikTok Star as It Expands Sizes

Remi Bader will work as an ambassador and size consultant in a yearlong partnership with the brand.

Victoria’s Secret Latest Fashion Brand to Stake Claim in the Metaverse

The lingerie giant filed a series of trademark applications for digital fashion and experiences in the…

Victoria’s Secret Partners With Black Transgender Model for the First Time

Emira D'Spain will help the lingerie retailer kick off Black History Month.

Victoria’s Secret Executive Talks International Expansion

Understanding local markets, return on investment, and customer needs are all important tools for retailers…

What to Watch: Victoria’s Secret’s Continued Transformation

The makeover continues at Victoria's Secret. But will the lingerie and beauty retailer be able to win back…

Shares of Victoria’s Secret Surge on Earnings Beat, Positive Outlook

The retailer estimates supply chain disruptions of $100 million in the fourth quarter.

EXCLUSIVE: Naomi Osaka Joins VS Collective, Talks Mental Health, Fashion and Serena Williams on Victoria’s Secret Podcast

Meanwhile, Victoria's Secret continues to execute its comeback strategy, with plans to expand in India.

Stella McCartney Stars in Victoria’s Secret’s Breast Cancer Awareness Campaign

The campaign includes Victoria's Secret's new mastectomy bra and a half a million dollar donation to the…

The New Victoria’s Secret

All eyes are on the lingerie company, which has set out to rebrand as an advocate for women. But will it…

Victoria’s Secret Stands Alone on the Public Market With Mixed Reactions

Revenues increased, compared with last year, but investors were not impressed. Shares fell more than 10…

Victoria’s Secret’s Stock Surges as It Makes Debut on Public Market

Shares of the newly formed Victoria's Secret & Co. closed up more than 29 percent during its first day of…