As the country slowly starts to reopen, the L.A.-based brand is looking to accelerate key initiatives kicked off before the crisis.

Makeup artist Sarah Tanno talks Lady Gaga’s high octane looks for her new album cycle.

François Nars, Gucci Westman, Sir John and other top artists create fantastical eye looks exclusively for Beauty Inc.

The beauty vlogger and brand founder is under fire for his ill-themed makeup collection amid the coronavirus pandemic.

The legacy hair care brand joins the likes of Erno Laszlo, Alcone Company and Givaudan.

The museum’s cofounders are calling the campaign a way to reconnect with loved ones during the age of the coronavirus.

“These projections raise significant questions regarding the long-term health of the brand.”

The actress is bringing her “Euphoria” beauty looks over to MAC Cosmetics.

Each beauty brand is more than 100 years old and has an established presence in the pharmacy channel.

Morphe is aiming to be the specialty multibrand beauty retailer of the future.

“We would strive to be as clean as we could, while maintaining our strong accessibility.”

From makeup to hair, here are the main beauty trends for next fall, ranked from easier to most difficult to replicate.

The breakout trend was seen on runways at Christian Cowan and Christopher John Rogers, among others.

The brand has hired a team of seasoned executives, including Scott Friedman from NYX.

For the fall 2020 show look, Peter Philips applied snaps around models’ peepers.