Simplehuman seeks to grab a bigger share of the beauty accessories category with high-tech mirrors.

Beauty Features

Simplehuman Looks to Upgrade Beauty Accessories Business With CES Launch

Sensor Mirror Hi-Fi and Sensor Mirror Hi-Fi Assist from Simplehuman will be available in spring 2019 starting at $350.

clock January 7, 2019Faye Brookman

Casey Holmes

Beauty Features

Influencer Casey Holmes Tapped for Physicians Formula’s First Collaboration

The expansion of the Butter franchise is expected to propel Markwins’ overall company sales past $1 billion in the near future.

clock January 4, 2019Faye Brookman


Beauty Features

Beauty Companies Look to Brand Building

In the latest evolution of empire building, beauty businesses are on the lookout for start-ups to invest
in, incubate or even acquire.

clock December 13, 2018Allison Collins

Jackie Aina

Beauty Features

WWD Beauty Inc Awards: Jackie Aina Wins Influencer of the Year

By championing inclusivity, Jackie Aina is breaking down barriers—and attracting a significant following to boot.

clock December 13, 2018Alexa Tietjen

Huda Kattan

Beauty Features

WWD Beauty Inc Awards: Huda Beauty Wins Indie of the Year Award

With the brand’s first investment, Huda Kattan is building her namesake brand into a big industry player.

clock December 13, 2018Allison Collins

Jackie Harris and Lauren Serra.

Beauty Features

Shopper Stalker: What Shoppers Are Buying at Blushington

A look at Blushington’s Upper East Side flagship to see how its regular clients are using their unlimited memberships.

clock December 13, 2018Layla Ilchi

A Deborah store in Milan.

Mergers and Acquisitions

Deborah Group Acquired by Sodalis Group

The Italian cosmetic company will be relaunched and further expanded internationally under the new owner.

clock December 5, 2018Sandra Salibian

Annie Lawless

Beauty Features

Influence Peddler: Annie Lawless on One Year of Lawless Beauty

Initially launching with eight liquid lipsticks, the natural prestige makeup line has grown to over 30 stockkeeping units in three categories after a year in business.

clock November 28, 2018Layla Ilchi

revlon elizabeth arden merger


Optimization Program Sends Revlon Stock Soaring

The company plans to save between $125 million and $150 million by cutting costs, including jobs.

clock November 9, 2018Kellie Ell

Tori Robinson and Leah O’Malley of Boys Lie.

Color Cosmetics

Two Female Entrepreneurs Turn Life’s Challenges Into Makeup ‘War Paint’

Millennial entrepreneurs such as Tori Robinson and Leah O’Malley who creates the Boys Lie collection are shaking up the beauty landscape.

clock November 5, 2018Faye Brookman

Milani products

Beauty Features

Evelyn Wang Joins Milani as CMO

She was previously senior vice president of marketing for Wet ‘n’ Wild at Markwins.

clock October 23, 2018Ellen Thomas

Vegan Makeup: The Latest Millennial Beauty Fixation

Beauty Features

Vegan Makeup: The Latest Millennial Beauty Fixation

Thanks to wellness-obsessed young consumers, going vegan has become a powerful marketing tool for makeup brands.

clock October 23, 2018Ellen Thomas

A Perfect365 survey found that 54 percent of respondents personally know a man who wears cosmetics.

Beauty Features

Survey: MAC, Cover Girl and Milk Makeup Among the Best in Marketing Gender Fluidity

Perfect365 surveyed Millennials and Gen Z users to find out which brands get high marks for inclusive marketing. The results can help brands and retailers tap the growing men’s market.

clock October 18, 2018Faye Brookman

Beauty Features

ArtCosmetics Outlines Business Growth, Invests in New Plant

The Italian cosmetic manufacturer will reach the 100 million euros benchmark this year.

clock October 1, 2018Sandra Salibian

Belk Beauty's Savannah palette

Color Cosmetics

Belk Introduces Private Label Beauty

Belk Beauty is tied to the regional retailer’s Southern heritage.

clock September 26, 2018Ellen Thomas

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