Max Mara

Stephanie Seymour on the catwalk

Designer and Luxury

Why Were So Many Familiar Models Walking the Milan Runways?

A wave of diversity and inclusivity swept through the fall 2019 collections as brands listen to changing consumers.

clock April 1, 2019Luisa Zargani

Chanel Cruise 2017 in Havana, Cuba.

Fashion Scoops

Resort 2020: A Guide to All the Brands Showing Resort Runway Shows

A guide to all the resort 2020 runway shows by Chanel, Dior, Louis Vuitton, Prada and more.

clock March 15, 2019Layla Ilchi

Virgil Abloh

Designer and Luxury

In the Insta-era, Can Faceless Designers Be Famous Ones?

Today’s fashion system rewards those who have creative vision that translates beyond the runway.

clock March 11, 2019Booth Moore

Max Mara

Fashion Scoops

Weekend Max Mara Unveils Fall 2019 Signature Collection

Called “Chaotic Elegance,” it was inspired by artist Ritsue Mishima.

clock February 25, 2019Luisa Zargani

Max Mara


Elizabeth Debicki Discusses Women’s Empowerment

The Australian actress attended the Max Mara show on Thursday and emphasized the “positive” changes taking place in Hollywood.

clock February 21, 2019Luisa Zargani

Backstage at Max Mara-RTW-Fall-2019

Fashion Show Reviews

Max Mara RTW Fall 2019

Nancy Pelosi’s Max Mara coat heard ‘round the world was the catalyst for creative director Ian Griffiths’ Fall 2019 collection, “a thorough analysis of how clothes empower.”

clock February 21, 2019Booth Moore

Face of the Future Elizabeth Debicki attends Max Mara Dinner during Milan Fashion Week.


Elizabeth Debicki to Receive the Women in Film Max Mara Face of the Future Award

The actress is expected to attend the Max Mara show in Milan today.

clock February 21, 2019Luisa Zargani

A style from the new Sportmax eyewear collection licensed to Marcolin Group.


Sportmax, Marcolin Ink Five-Year Eyewear License

The first collection will reach Sportmax flagships as well as select opticians in April, while global distribution is set for September.

clock February 19, 2019Martino Carrera


Ready To Wear

EXCLUSIVE: Luciano Benetton, Jean-Charles de Castelbajac on First Milan Runway Show, Brand’s Future

The company will move away from low-cost positioning and bring back production to Europe.

clock February 19, 2019Luisa Zargani

Max Mara RTW Spring 2019

Fashion Scoops

Max Mara to Hold Show at Bocconi University for First Time

The brand’s sister label Sportmax is also changing show venue for its fall 2019 collection, moving to The Mall in Milan.

clock January 31, 2019Luisa Zargani

Max Mara resort 2019

Fashion Scoops

Max Mara to Hold Resort 2020 Show in Berlin

The show will be held on June 3.

clock January 29, 2019Luisa Zargani


Fashion Scoops

Benetton to Hold First Show With Jean-Charles de Castelbajac

The runway show will be held at 6:30 p.m. on Feb. 19, kicking off Milan Fashion Week.

clock January 25, 2019Luisa Zargani

Max Mara Pre-Fall 2019

Fashion Show Reviews

Max Mara Pre-Fall 2019

Rudolf Nureyev and Margot Fonteyn were the strong personalities who inspired Ian Griffiths’ beautiful collection infused with a sophisticated femininity.

clock December 17, 2018Alessandra Turra

Nicola Maramotti and Halima Aden at the new Max Mara flagship in Dubai


Max Mara’s New Dubai Flagship Celebrates Diversity of Women in Middle East

Nicola Maramotti shares her vision with WWD.

clock December 14, 2018Ritu Upadhyay

Maria Giulia Maramotti and Tina Craig

Fashion Scoops

Bag Snob’s Tina Craig Cohosts Max Mara Shopping Event in Dallas

The brand presented racks of fall coats and ready-to-wear plus some resort items made specifically for the event.

clock November 20, 2018Holly Haber

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