Max Mara

Max Mara RTW Fall 2020

Fashion Show Reviews

Max Mara RTW Fall 2020

See all the looks from the show.

clock February 20, 2020WWD Staff

Backstage at Max Mara RTW Fall 2020

Beauty Features

Backstage at Max Mara RTW Fall 2020

WWD’s Delphine Achard went behind the scenes at Milan Fashion Week RTW Fall 2020.

clock February 20, 2020WWD Staff

Gemma Chan

Fashion Scoops

EXCLUSIVE: Gemma Chan to Attend Max Mara Show

The “Crazy Rich Asians” actress is the recipient of the 2020 Women in Film Max Mara Face of the Future Award.

clock February 20, 2020Miles Socha

Marina Rinaldi

Fashion Scoops

Antonio Berardi Designs Capsule for Marina Rinaldi

The collection of 10 pieces meant to be mixed and matched will be in stores between the end of July and the first half of September.

clock February 19, 2020Luisa Zargani


Designer and Luxury

Sportmax Celebrates 50th Anniversary With Capsule, Book

Both show how the brand reflected the changes in society.

clock December 5, 2019Luisa Zargani

First lady Melania Trump departs a roundtable discussion on the opioid crisis, on Capitol Hill in Washington, . The first lady marked the first anniversary of the President's signing of the SUPPORT for Patients and Communities Act and it's impact on the countryFirst Lady Opiods, Washington, USA - 23 Oct 2019

Fashion Scoops

First Lady Melania Trump Makes Solo Capitol Hill Appearance Wearing Max Mara Pantsuit

FLOTUS did not respond when asked how the impeachment inquiry was affecting her and her family, according to a pool report.

clock October 23, 2019Rosemary Feitelberg

Bacstage at Max Mara RTW Spring 2020

Fashion Scoops

Max Mara to Show Resort 2021 in Saint Petersburg

The runway show will take place on May 25.

clock October 15, 2019Alessandra Turra

Max & Co.


Max & Co., Marcolin Ink Five-Year Eyewear License

The first eyewear collection is to launch early next year.

clock September 26, 2019Martino Carrera

Maison Atia will be opening a store on Madison Avenue in October.


Maison Atia Plans to Open First Store on the Upper East Side in New York City

The faux-fur label was started nearly two years ago by Chloé Mendel and Gustave Maisonrouge.

clock September 26, 2019Rosemary Feitelberg

Max Mara

Fashion Scoops

Weekend Max Mara Taps Gabriella Pescucci for Capsule Collection

The capsule by the Oscar-winning costume designer will be available online and in all Weekend Max Mara stores beginning in March.

clock September 20, 2019Luisa Zargani

Joan Smalls, Doutzen Kroes, Gigi Hadid, Candice Swanepoel, Bella Hadid and Kaia Gerber on the catwalk

Fashion Show Reviews

Max Mara RTW Spring 2020

BBC spy series “Killing Eve” was the starting point for Max Mara designer Ian Griffiths this season.

clock September 19, 2019Booth Moore

Max Mara's "Neoprism" sunglasses designed by creative duo CoopDPS.


Max Mara Taps New Artists for ‘Prism’ Eyewear Collection

For the project’s 2019 edition called Neoprism, the fashion label and its eyewear licensee Safilo enlisted design duo CoopDPS.

clock September 8, 2019Martino Carrera

Max Mara


Max Mara Inaugurates First Flagship in Korea

Located in Seoul, the 3,240-square-foot store carries both the Max Mara and Sportmax brands as well as a capsule collection.

clock September 3, 2019Luisa Zargani

Marina Rinaldi

Fashion Features

Roksanda Designs Capsules for Marina Rinaldi

The first collection for the Italian brand by Roksanda Ilinčić bows for fall 2019.

clock June 27, 2019Luisa Zargani

Backstage at Max Mara Resort 2020

Fashion Show Reviews

Max Mara Resort 2020

Creative director Ian Griffiths was inspired by Marlene Dietrich and David Bowie for the collection he showed on Monday evening at the Neues Museum in Berlin — a city that has long fascinated him, and where the company launched its first jewelry collection.

clock June 4, 2019Luisa Zargani

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clock 10hJennifer Weil

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