The California-based apparel brand crossed $1 million in sales in its first year in business and is opening its first store in Los Angeles.

The brand pulls references from surf, skate, moto and the kind of sullen attitude imbued among punks into crafted men’s wear offerings.

The capsule collection featuring faces and letters can be customized with the wearer’s letter of choice.

Los Angeles streetwear brand Rhude’s references to a drug den behind an unassuming arcade is its first go at retail.

The collection was made exclusively for the two retailers ahead of the company’s sneaker launch and ramp-up in more custom work.

The Swedish brand is following up its downtown Los Angeles location with a new one on Melrose Avenue in West Hollywood.

The Los Angeles ready-to-wear brand has linked with Dogtown Skateboards, Ocean Pacific and Vans for spring.

Jerry Lorenzo’s church-themed concept at Maxfield’s pop-up gallery space delivers Fear of God exclusives for fans of the brand.

The retailer’s Melrose Avenue boutique will have the West Coast exclusive to sell Gucci’s home collection.

The boutique’s now a year into an aggressive strategy that’s seen a steady stream of pop-ups, the latest set to launch in conjunction with Japanese upcycler ReadyMade.

The vintage military upcycler will show product at Maxfield made in collaboration with Fear of God, Just Don and others.

The brand will showcase its fall Artisanal collection, designed by John Galliano, at the Los Angeles emporium.

The shop-in-shop puts a new spin on the traditional routes of selling basic concert T-shirts.

The underground brand — the wares of which have been seen on celebrities such as Gigi Hadid and Kendall Jenner — will host a three-day takeover of Maxfield’s boutique.

The Los Angeles boutique’s pop-up series continues at its Malibu store.