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MCM

First Frankfurt Fashion Week Kicks Off With Digital Conference-focused Program

The first edition of Frankfurt Fashion Week started with digital FFW Studio, focusing on conferences. Trade…

EXCLUSIVE: MCM Debuts First Fragrance With Inter Parfums

MCM Eau de Parfum will launch globally next week.

Cartier, Coach, Michael Kors Are Singles’ Day Luxury Winners This Year

Burberry, Chloé, Balenciaga and Valentino released exclusive items, while Prada offered gifts to boost sales…

How Fashion Brands Like Off-White and Balenciaga Are Getting In on Super Bowl 2020

A golden MCM football could be yours for $350.

MCM Launches Underwear, Gender-Neutral Loungewear

MCM to launch underwear and loungewear.

EXCLUSIVE: MCM, Inter Parfums Announce Licensing Deal

MCM's new fragrance will bow in the first quarter of 2021.

Billie Eilish Is Launching a Kids Clothing Line

The "Bad Guy" singer shared the news with an Instagram video.

MCM Sets New Path With First Collection by Dirk Schönberger

The former creative director of Adidas plans to make MCM more stylish and sustainable as it pushes to become…

MCM Taps Gonzalez Haase AAS for New Global Retail Concept

German accessories brand MCM has launched a new global retail concept in Munich.

EXCLUSIVE: Billie Eilish Fronts MCM Campaign

The 17-year-old singer stars in the first campaign by MCM global creative officer Dirk Schönberger, who…

Haebmau Partners With OBCM to Create Agency Haebmau.Atelier

Based between Paris and Berlin, the venture will bring together sales and communication activities.

Built for the Future: MCM Touts Rodeo Drive Flagship as It Looks Ahead

The accessories company remains on track to hit $1 billion in sales next year, but continued product…

Dirk Schönberger Kicks Off MCM’s Creative Lead With New Retail Concept

Dirk Schönberger, MCM's global chief creative officer, opens experimental retail store in Berlin.

EXCLUSIVE: MCM Taps Dirk Schönberger as Global Creative Officer

The designer joins the brand from Adidas, where he was creative director since 2010, bringing on board…

MCM Partners With Nordstrom on Pop-ups, Capsule Collection

The Seoul-based handbag brand looks to expand its reach in the U.S.