Performance, natural fabrics for both men’s suits and women’s ready-to-wear, as well as bold patterns for spring shirts, stole the spotlight at the textile trade show’s first digital-only event.
Viewed as the year that will mark a rebound of the fair sector, Italian trade shows are collaborating, adjusting dates and formats in 2021.
The textile trade show will compensate for the forgone physical show with its info-commerce platform e-Milano Unica Connect.
Although the number of visitors and exhibitors was down, the first physical trade show since lockdown proved the resilience of the Italian textile sector.
Paul Alger of UKFT, believes the textile industry has been much less affected by the coronavirus than ready-to-wear.
The textile trade fair, originally slated for July, will move to Sept. 7 to 9.
In response to global economic uncertainties, exhibitors upped the ante on sustainability, performance and stretch fabrics.
Although exports of Italian textiles decreased 2.3 percent to 806 million euros in the first three months of 2019, exhibitors took it in stride.
The images lensed by Finnish photographer Christoffer Relander break on the first day of the Milano Unica trade show.
Despite rising prices for raw materials and market instability, the Italian textile industry closed 2018 with sales of 7.86 billion euros and exhibitors at the trade show were optimistic about future prospects.
Sustainability remained a pivotal talking point at trade show Milano Unica, which closed on Thursday.
The international textile trade show will run in Milan this week.
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