Millennials
Klarna Creates Live Shopping Experience on Animal Crossing
The popular Nintendo game will embrace influencers for virtual pop-ups.
Studies Find Majority of Consumers are Altering Purchase Behaviors Amid COVID-19
Gen Z isn't the only generation demanding a change for sustainability.
Revolve Group’s Stock Surges With Earnings Beat
Inventory reductions, executive pay cuts and furloughed associates during the pandemic helped drive higher…
Achieving Cultural Credibility Is a Must for Today’s Young Luxury Consumers
Data from Boston Consulting Group and Highsnobiety provide insights into how culture is at the center of how…
EXCLUSIVE: Klarna and Cosmopolitan Team to Launch ‘Hauliday,’ a Virtual Shopping Event
The 48-hour event will invite Cosmopolitan's readers to shop incentives from Klarna's 4,200 U.S. retail…
Global Brands Launch Co-branded Products, Appeal to Chinese Millennials
Co-branded partnerships give brands the chance to connect with new customer segments.
Short Takes: Amazon, Veja and Must-Read Sustainability News This July
Amazon, Kering, Veja and nonprofits Fashion for Good and AII gear up for more sustainability commitments and…
Studies Find COVID-19 Has Solidified Gen Z’s Core Values
The pandemic is a defining moment in the lives of Gen Z consumers who remain constant, outspoken advocates…
Data Reveals Millennials Are Increasing Online Spending
Consumer behavior report examines changes in Millennial spending habits in the wake of the coronavirus…
Nostalgia Items Lead Google Searches Among Baby Boomers
Polaroid cameras, typewriters and vinyl records are still resonating in 2020.
Who Has the Cleanest Underwear?
Intimates and swimwear brands are getting sustainable. But what each brand is doing varies — and can be…
Consumer Trends Retailers Should Be Aware of Now
Reports continue to show evolving consumers with higher demands from retailers.
You Can’t Fool Generation Z
Industry experts examine the consumer behavior of the next generation of digitally native consumers.
Fierce Female Bosses: The Inspirational Women Behind the Brands
Chandni Kothari, associate director at Croud, shares the stories of three inspirational, female leaders on…
Drunk Shopping Is a $44.9 Billion Industry in the U.S.
New research by Finder reveals insights into America's retail hangovers.