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Osman Yousefzada

Osman Yousefzada Gives Selfridges Birmingham Store a New Look

The designer covered the store, which is famous for its curvy blue shape and large silver disks facade, with…

London’s Designers Are Marching Ahead, Despite a Third Lockdown

Designers and brands will show their fall 2021 collections in digital, film and maybe even physical formats…

Osman Yousefzada RTW Spring 2021

Standouts included a long zigzag block print wrap dress made with beetroot dye in Multan, Pakistan.

Osman Yousefzada Talks Culture, COVID-19 and Fashion’s Diversity Issues

The designer witnessed the devastation of the coronavirus firsthand on the streets where he was raised, in…

Osman Opts for Arty Film Instead of Fashion Collection

Designer Osman Yousefzada presented the screening of a short movie intended to shed light on fast fashion and…

Osman RTW Spring 2020

The collection was modest and elegant, with pouf sleeves, ruffles, statement shoulders and interesting…

Osman Makes Himself at Home in Covent Garden

"Floral Street is dynamic — there are more tourists and international clients and people are ready to spend,"…

Finding Success Under the Radar in London

In a city that lavishes attention on young talent, these established labels are succeeding by sticking to…

Osman RTW Spring 2019

"I wanted to do easy versions of formal looks for everyday," said Osman Yousefzada, who showed his collection…

EXPERIENCE MATTERS: House of Osman — a Cultural, Commercial and Design Hub — Lands in London

The Fitzrovia town house mirrors Osman Yousefzada's myriad interests beyond fashion.

Osman RTW Fall 2018

The music was blaring, the Baies candles burning and the models throwing shapes on Saturday morning as Osman…

Osman Pre-Fall 2018

Osman Yousefzada riffed on some of his best-sellers and added a few elegant new plays on proportion and…

Osman RTW Spring 2018

Osman Yousefzada wanted to do something a bit more intimate for spring.

Bright Side: London Flourishes as a Fashion Hub Despite Brexit Woes

Difficult Brexit talks and uncertainty about Britain's future have done little to dampen investment — and…

Ruth Chapman of Matchesfashion.com Toasts Osman, Talks About the Future

The event follows news of the company's sale to Apax Partners, last Friday.