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outdoor industry

REI Launches $30 Million Initiative to Support 300 Entrepreneurs of Color

The retailer is also looking to generate $1 billion in cumulative sales.

PTC, Lands’ End, Celebrate 15-Year Partnership, Digital Transformation

Lands' End loyalty to FlexPLM is one of the "broadest and deepest implementations" of Retail PLM in the world.

Acai Plays Up ‘Outdoorsing’ With New Campaign

Post-lockdown, many consumers are keen to get outside for exercise or fresh air.

Outdoor Poised to Lead Resale, New Data on Microplastic Emissions: Short Takes

This week in sustainability: why outdoor leads resale adoption, manufacturers "unaware" of microplastics and…

Drive Toward Outdoor Influences Consumer Spending, Instagram Trends

Stanley brand discusses emerging trends in the outdoor sector, such as the growing popularity of "walktails."

Is REI Co-op the Most Fashionable Store of the Pandemic?

Like a pre-pandemic nightclub, the REI Co-op is drawing blocks-long lines in New York City as millions of…

Fashion Gets Outdoorsy With Maison Kitsuné x Helinox Collaboration

The new Maison Kitsuné x Helinox collaboration symbolizes a celebration of summer.

Outdoor Footwear Trends Add Spring to Shoppers’ Steps

Outdoor footwear homes in on comfort and utilitarianism for spring trends.

Field Notes: Fly Fish Fashion Forward

Fly fishing in style means staying dry with the latest water-repellent technology for high-performing fabrics…

Fishing for Fashion: Outdoor Adventures Fuel Interest

As consumers take an active interest in the outdoors, fishing in all its facets emerges as a sport of choice.

Academy Sports + Outdoors Reports Record Results

Apparel and footwear have been gaining momentum after pandemic-related challenges through much of last year.

Consumers Cast Booming ‘Blizzard’ for Backcountry Equipment Sales

An emerging sect of new and evolving consumers headed for the outdoors are spiking sales in backcountry…

Outdoor, Outerwear Execs Talk Emerging Trends, Shopper Evolution

Outdoor industry executives share stories, insights and trends from 2020 — and discuss what's next.

The Great Outdoors Is Having a Moment in Fashion

Brands weigh in on how outdoor is evolving into a fashion-forward category.

Outdoor Musings: Industry Expert Discusses Shoppers’ Return to Nature

Why are we yearning for the outdoors, and why now?