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Pacific Sunwear

PacSun Goes All In With Influencers

The teen retailer used the remote luxury resort Amangiri as the backdrop for a July back-to-school campaign…

Eddie Bauer, Pacific Sunwear Joined Under New Operating Company

Private equity firm Golden Gate Capital said it would place the brands under the same roof with the creation…

VFiles Partners With PacSun, Eyes TV, Global Expansion

The social media platform for all things youth culture launches the next iteration of the Camo Out collection…

ComplexCon 2017: The Top Drops

Fans ran or speed-walked to make their way to product either exclusive to ComplexCon or debuting at the show.

The Accidental Beauty Marketer

With Winky Lux, Natalie Mackey is proudly disrupting the beauty business with product launch time frames of…

Justin Bieber Gives Fans Purpose Tour Apparel Through PacSun, Bravado

Fear of God's Jerry Lorenzo pitched in to help Justin Bieber create a 13-piece collection that debuts with…

Pacific Sunwear BK Plan Nabs Court Approval

A bankruptcy judge signed off on the company's plan for reorganization, allowing it to emerge as a private…

PacSun Hires Controller After CFO Departure

The company said today in a filing with the Securities and Exchange Commission it hired a full-time…

Pacific Sunwear to Be Removed From Nasdaq

The retailer, as expected, ceases trading on the exchange July 15.

He Said, She Said: Luka Sabbat and Lottie Moss on L.A. Style, Social Media and a Future in Fashion

Luka Sabbat and Lottie Moss have a lot in common but also hold their ground when it comes to contrasting…

Luka Sabbat and Lottie Moss Promote PacSun’s Denim Rebranding in Fall Ads

The up-and-coming models join Kendall and Kylie Jenner as the faces of PacSun, which is relaunching Bullhead…

Pacific Sunwear Cancels Auction as Golden Gate Takes Over

Pacific Sunwear has canceled its bankruptcy auction since no bidders besides Golden Gate Capital stepped…

Markets Calm Before Brexit Vote as H&M Gets Rained Out

Markets are calm before the Brexit vote as H&M reports slowing sales and PacSun cancels its bankruptcy…

Facetime With Element’s Johnny Schillereff

Johnny Schillereff is one of the skate industry's deep thinkers.

Pacific Sunwear Path to Auction Cleared With Bid Procedures Approved

A bankruptcy judge Tuesday approved bidding procedures that will open the company up to an auction if…