The Peloton Apparel line will feature performance and lifestyle pieces.
A collection codesigned by Peloton instructors will be sold in North America and Europe.
The men's brand, that has a co-branded collection with Peloton, will debut women's for fall.
Four Black artists teamed with instructors from the fitness brand to create 18 apparel and accessories pieces.
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The 35,000-square-foot location cost $50 million to build.
The 13-piece capsule will be available at the brand's studios in New York as well as online.
The 13-piece women's and men's collection will be sold at Peloton stores and online.
The capsule will be sold at 17 Peloton showrooms and online.