Roughly two-thirds of participating brands will show their collections online, and physical shows will be limited to half the venue’s capacity.
The two companies look to expand their consumer reach in Japan and the U.S.
The Japanese e-commerce giant is the club’s main global partner, as well as its official innovation and entertainment partner.
The Japanese e-commerce giant has been aggressively pursuing sales promotion activities, as well as investing in new technologies.
A one-month trial of the service will begin May 9 at a golf course outside of Tokyo.