Reebok

Angus Chiang Spring 2020

Fashion Show Reviews

Angus Chiang RTW Spring 2020

On a soundtrack emulating live radio, the Taiwanese designer paid tribute to the humble CD-ROM, twisting it into earrings or plastering it over jersey dresses.

clock June 22, 2019Fleur Burlet

Mens Lifestyle

Eric Emanuel Opens First Solo Pop-up in NoLIta

The three-week shop will carry Emanuel’s signature mesh basketball shorts and a special Adidas Rivalry sneaker.

clock June 21, 2019Obi Anyanwu

Shaquille O'Neal

Fashion Scoops

Shaq Wants to Buy Reebok

The company is not known to be for sale. But if it was, it would likely cost billions.

clock June 20, 2019Kellie Ell

reebok

Sportswear

Reebok Goes ‘Unexpected’ With Club C-Inspired Collection

The brand tapped Jimmy Gorecki, Brian Blakely and Uzumaki Cepeda to collaborate as part of the “Sport the Unexpected” campaign.

clock June 12, 2019Obi Anyanwu

SRS Sole Fury

Fashion Scoops

Street Signs: H. Lorenzo Nabs Initial Release of Reebok, Kanghyuk SRS Sole Fury

A few pairs of the limited-edition release will debut at H. Lorenzo Friday, ahead of broader distribution next month.

clock May 22, 2019Kari Hamanaka

The government's proposed actions will add $7 billion in additional costs for customers every single year, says Footwear Distributors and Retailers of America.

Financial

Activewear Giants Rally Against Trump’s Proposed Tariffs

Nike, Under Armour, Adidas and Reebok are among the 170 companies that signed a letter urging the government to shelve its tariff plans.

clock May 20, 2019Kathryn Hopkins

Pyer Moss

Designer and Luxury

Pratt Students Help Honor Pyer Moss’ Kerby Jean-Raymond at Annual Fashion Show

The Pyer Moss founder received Pratt’s Visionary award from his mentor Dapper Dan.

clock May 10, 2019Rosemary Feitelberg

Reebok illuminated the exterior of a building on the Bund with its name.

Lifestyle

Reebok to Open Shanghai Fashion Week With See-Now, Buy-Now Runway Show

For the first time, Reebok is trying out the see-now-buy-now business model with the hope of using that strategy again.

clock March 27, 2019Rosemary Feitelberg

A Dick's Sporting Goods in York, Pa.

Financial

Dick’s Sporting Goods Is Trading Guns for Golf, Nike and Adidas Apparel

The retailer said it would remove guns from about 120 of its stores, while upping its apparel selections.

clock March 12, 2019Kellie Ell

A glimpse of Reebok's "Storm the Court" video.

Business Features

Reebok Changes Up Its Image With More Unexpected Approach

While this year’s creative is being handled by Venables Bell + Partners, Reebok has tapped IPG Deutsch to take over as its global creative agency next year.

clock March 11, 2019Rosemary Feitelberg

Tommy Hilfiger and Dee Ocleppo at this year's FGI  Rising Star Awards.

People

Tommy Hilfiger, Kerby Jean-Raymond, Gabriela Hearst, Phillip Lim Support FGl’s Rising Star Awards

Hilfiger delivered the keynote speech and his wife Dee Ocleppo was among the presenters.

clock January 24, 2019Rosemary Feitelberg

Nicole McLaughlin used badminton birdies to design this shoe.

Fashion Scoops

Nicole McLaughlin Talks Sustainable Design, Life on Adidas’ Farm and the Permanence of Books

Three years into her full-time consultancy with Reebok, Nicole McLaughlin is working on her first gallery exhibition and a book featuring never-seen creations.

clock January 22, 2019Rosemary Feitelberg

Designs by Victoria Beckham for her collaboration with Reebok.

People

Victoria Beckham Gets Sporty With Launch of Reebok Collaboration

The designer has created her first collection with Reebok that includes unisex looks for the street and gym.

clock January 22, 2019Rosemary Feitelberg

Cardi B Reebok

Activewear

Cardi B Signs Reebok Deal

While the specifics of the partnership haven’t been revealed, Cardi B will help push Reebok’s Aztrek sneaker along with some of its apparel.

clock November 5, 2018Aria Hughes

Jahleel Weaver in #SplitFrom Reebok campaign.

Fashion Scoops

Reebok Taps Jahleel Weaver for #SplitFrom Campaign

Rihanna’s stylist and the junior creative director of Fenty stars in Reebok’s newest campaign.

clock October 11, 2018Aria Hughes

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Essentialist

Today's Must Read

L'Oréal headquarters

Beauty

L’Oréal Dips Into Biotech

clock 4hJennifer Weil

Social Studies