A 20-foot-tall suitcase installation has been erected to celebrate the collaboration between the artist and luggage-maker as the city readies for the launch of Frieze Los Angeles.
The tome, published by Assouline, traces Rimowa’s legacy as a leader in travel and design.
Some opted for private appointments, while others chose lavash parties to show their spring collections.
Rimowa is the first LVMH brand to take a “non-paid print policy” in its advertising activities.
Luggage as a fashion accessory has opened up the category to new growth and customers are taking notice.
The sleek aluminum cabin trolley, first launched last November, will go on sale this month in two new colors, blue and red.
The 26-year-old executive is mulling Rimowa hotels and lounges as he sets out to turn the German luggage maker into a billion-euro brand.
Dita Von Teese, Jasmine Sanders and more came out to celebrate the brand’s latest pop-up concept shop in Beverly Hills.
The head of Rimowa has taken very quick, deliberate steps to turn the German travel brand into an innovator.
Croteau joins the firm from Moleskine.
The images marking the 80th anniversary of the brand’s aluminum luggage feature the cases of customers ranging from Martha Stewart to Virgil Abloh.