Researchers at TrendSource see the industry expanding beyond the current market distribution model.

Irregular Labs’ latest report explores the concept of “fluidity” and how Generation Z views everyday living.

Researchers at Captify looked at searches over a 12-month period.

Event marketing exec Ben Hindman on how experiences work effectively throughout the buyer’s journey.

WWD spoke with Pini Yakuel, ceo and founder of Optimove, to learn about its latest “cross-industry” benchmarking tool, “Retail Pulse.”

AppGeeks.org has an infograph that can help companies take advantage of mobile opportunities.

Accenture’s Jill Standish discusses how inclusion and diversity are driving a new era in customer loyalty.

A report from eMarketer presented an overview of what’s trending in AI technology.

To activate consumers, marketers should continue to take coupons into their strategy consideration, according to new report.

The deal is in response to the growth of “conversational commerce.”

Passing influencer status to nano-influencers at the collegiate level, 28 Row sees on average a 15 percent engagement rate for brands.

Matt Harty is senior vice president, Asia-Pacific, at The Trade Desk.

Millennials comprise about one-fourth of the total African-American population.

Proactiv is standing behind Jenner, but marketing experts say there’s an authenticity lesson to be learned from the backlash.

SEMrush compiled the online search data, globally.