Digital tools will enhance the made-to-order service of the brand’s high-end Tramezza footwear styles both online and in-store.
The actors watched Luca Guadagnino’s short movie projected ahead of the show.
Shares of the Florence-based company closed up more than 8 percent after reporting its first-half figures, despite a challenging performance.
The COVID-19 pandemic hurt the company’s performance in the first half, but executive vice chairman Michele Norsa sees potential in the brand’s core category and top market.
Through a number of initiatives assessed by the Science Based Targets program, the Italian company pledges to reduce its GHG emissions by 42 percent.
Raising funds to finance sustainable projects and to hit green goals has been trending among the big luxury companies, including Prada, Moncler and Ferragamo.
The documentary is a walk through history, profiling Ferragamo’s life against the background of events that marked the 20th century, interviewing several members of his family, as well as the likes of Martin Scorsese, Manolo Blahnik and Christian Louboutin.
Stanley Tucci, Jessica Alba, Hero Fiennes Tiffin and Isabella Rossellini are among the personalities lending their voices to the project.
Unemployment, as well as potential M&As, loom.
The Florence-based luxury house is the first fashion company to obtain the SI Rating.
The lockdown around the world and the lack of tourists’ flows affected the company’s sales, which fell 46.6 percent to 377 million euros in the first six months of the year ended June 30.