Shiseido flagship


Shiseido Posts 2020 Net Loss, Looks to Brighter Future

Japan’s largest cosmetics company said it plans to return to the black with its current fiscal year.

clock February 9, 2021Kelly Wetherille

Shiseido's Essential Energy collection.

Beauty Features

CVC Purchasing Shiseido Personal Care Unit for $1.5 Billion

The Japanese beauty giant aims to be the world’s largest prestige beauty seller by 2030.

clock February 3, 2021Jennifer Weil

Shiseido's Essential Energy collection.

Beauty Features

Shiseido in Talks With CVC to Sell Personal Care Business

Japan’s largest beauty company said the deal could take place around the first half of 2021.

clock January 22, 2021Jennifer Weil

Shiseido skin-care set

Beauty Features

Sale of Shiseido Personal Care Business Imminent: Sources

Japan’s largest beauty company is reportedly in talks with CVC Capital Partners to divest its noncore holdings.

clock January 22, 2021Jennifer Weil

Naomi Osaka's Fashion and Beauty Deals

Fashion Scoops

A Look at Naomi Osaka’s Fashion and Beauty Deals

The three-time Grand Slam winner has racked up several major deals throughout her career.

clock January 12, 2021Layla Ilchi

Li Jiagi, also known as Austin Li, is China's "King of Lipsticks."

Mergers and Acquisitions

Launchmetrics Buys Chinese Influencer Analytics Platform Parklu

The deal gives the data research and insights firm a foothold in China as the country cements its dominance of the global luxury market.

clock November 17, 2020Joelle Diderich

Shiseido The Store


Shiseido Posts Nine-Month Net Loss Due to COVID-19, Lowers Guidance

The company’s operating profit and sales also plummeted, but it said its third quarter was better than expected.

clock November 10, 2020Kelly Wetherille

An 88-carat super black diamond, is on display at the 2020 China International Import Expo in Shanghai.

Business Features

Luxury, Beauty Brands and a Black Diamond Shine at China’s CIIE Fair

While major players are flexing their muscles at the third edition of the China International Import Expo, LVMH is noticeably absent. 

clock November 6, 2020Tianwei Zhang

Shiseido Americas

Beauty Features

The Beauty Carousel: Moves at Shiseido, La Prairie, Colorproof

Shiseido Americas gets a chief information officer, while Kopari and Colorproof get new chief executive officers.

clock September 25, 2020James Manso

Marc Rey

Beauty Features

Marc Rey Resigns at Shiseido

Chief financial officer Ron Gee has been named interim chief executive officer of Shiseido Americas.

clock August 18, 2020Jenny B. Fine

Ai Tominaga in The Ginza campaign

Skin Care

Shiseido’s Elusive Luxury Brand, The Ginza, Eyes China Expansion

As a result of word-of-mouth marketing, wealthy Chinese Millennials are flocking to try out Shiseido’s low profile yet pricy skin-care line.

clock August 14, 2020Tianwei Zhang

Shiseido flagship


Shiseido Posts First-Half Net and Operating Losses, Lower Sales

Amid poor performance due to the COVID-19 pandemic, the company announced a new three-year strategy.

clock August 6, 2020Kelly Wetherille

Shiseido flagship

Beauty Features

Shiseido Brand Opens First Flagship Store, Virtual Flagship

A variety of high-tech devices help to limit human-to-human contact even in the physical store.

clock July 31, 2020Kelly Wetherille

Some brands in Shiseido's portfolio.

Skin Care

Shiseido EMEA Makes Two Executive Appointments

Yaël Tuil and Audrey Briotet take on new positions with the company.

clock June 16, 2020Jennifer Weil

Inside Sephora on 34th street.

Beauty Features

Deep Dive: Companies Take Action

Sephora commits more shelf space to Black-owned beauty brands, and Shiseido Americas will close its offices for Juneteenth.

clock June 13, 2020Allison Collins

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