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Allbirds Files For IPO, Revealing Losses For The First Time

The sustainable shoemaker is hoping to further tap into the growing market for green products.

Hudson to Introduce New Retail Concept in Airports

The new strategy involves offering travelers an assortment of brands and checkout options.

Franco Harris Launches Pro Football Hall of Fame Socks

Game Day Socks feature the Silverclean anti-odor technology he developed in 2010.

Mack Weldon Promotes Ease of Dressing in New Marketing Campaign

The "Buy Some Time" TV spots are intended to take the guesswork out of dressing.

Shoe Designer Amina Muaddi Teams Up With Wolford for Innerwear Collab

The limited-edition collaboration includes hosiery, leggings, bodysuits, jumpsuits, socks and a few…

Sock Talk: Renfro Brands Sold, Balega Founders Exit

The century-old Renfro holds the license for Fruit of the Loom, Polo and others.

EXCLUSIVE: Abercrombie & Fitch Co. Launches Social Tourist, a New Brand for the Cohort Who Grew Up Online

The brand, which was cocreated by TikTok stars and sisters Charli and Dixie D'Amelio, debuts May 20 at…

Zandra Rhodes Seeing Only Blue Skies With Happy Socks

The London-based designer also has a new deal with Ikea and has been busy organizing her archives.

Underwear Is Seen as a Hot Category for Pandemic-Weary Shoppers

Mission and Everlast are both getting into underwear along with other categories such as socks and loungewear.

David Bowie Inspired Happy Socks’ Latest Capsule

The line is inspired by his silver zebra outfit as well as his Ziggy Stardust leotard.

Comme Si and Lichen Debut Collaborative Project

The New York-based brands have come together to debut a zine and exclusive collaborative sock.

Bombas to Expand Into Underwear for Men and Women

The philanthropic sock brand was founded on the mission to donate a pair to the homeless community for every…

Happy Socks Prepares for the Next Chapter With New CEO

The company has distribution in more than 95 countries.

What to Watch: Sock Game

From cartoon characters to bold patterns, socks have become a bright spot in an otherwise gloomy environment.

Delta Galil Benefits From Continued Need for Basics, Innerwear

But across the retail industry, intimate apparel continues to be among the list of pandemic winners.