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Save the Duck Moves Into Swimwear

The Italian brand had previously offered the category only in Europe but is now adding it to the U.S…

Year of Ours Shares Team Spirit With Inclusive Community of Consumers

The founder of the L.A.-based activewear and lifestyle brand discusses answering the unmet need for…

Kim Kardashian Channels ‘White Lotus’ With Skims for Valentine’s Day

Stars of the popular television series have been cast in Skims' latest campaign.

La Perla Takes a Deeper Dive Into Swimwear

The luxury lingerie and sleepwear brand has partnered with Italian factory Isa SpA on a licensing deal.

Tyr, Whoop Team for ‘Smart’ Swimsuits

The line targeted to swimmers and triathletes allows for more-accurate metrics in the pool.

Victoria’s Secret Acquires Adore Me for $400 Million

The cash deal allows the lingerie giant to tap into Adore Me's customer base and digital expertise. 

Creative Director Rhuigi Villaseñor to Launch New Categories for Bally

The designer will unveil his first designs for the Swiss brand Saturday in Milan.

Parke & Ronen Men’s Resort 2023

The brand offered sportswear and "actionwear" to complement its signature swimwear.

Catching Up With Parke and Ronen on Their 25th Anniversary

Parke Lutter and Ronen Jehezkel have been producing eye-catching men's swimwear since 1997 and recently…

 Alo Yoga Plans First Presentation at New York Fashion Week

The yoga and apparel brand will debut its first luxury rtw collection.

Sporty & Rich Expands Into Swimwear

The four-year-old loungewear brand has experienced massive growth, with sales expected to double to $24…

Curve Trade Show Heads to Montreal

The lingerie and swimwear show's first stop in Canada coincides with Montreal Fashion Week.

Smith Society Reinvents Vintage Swimwear Silhouettes

Adam Porter-Smith's collection is inspired by 1920s, '30s and '40s swimsuits.

Miami Swim Week: Trends, New Brands and Highlights of the Shows

Trends and highlights seen by buyers at SwimShow, Cabana, Hammock, Paraiso and ProColombia.

Onia Heads to The Standard Hotel for Swimwear Collab

Onia cofounder Nathan Romano said the collection was inspired by "playful pool scenes" and "cheeky glamour."