Walgreens is linking its pharmacists and beauty consultants to help promote better sun protection as the chain looks to leverage its pharmacists and trained cosmetics experts.
Massage Envy has broadened its services and is adding an exclusive private-label brand to build sales and consumer loyalty.
Influencer collaborations have been big hits for brands. Can the magic translate to partnerships with major drug and discount store retailers?
The business has completed the acquisition of Rite Aid stores, but will seek to close about 600 doors in the next 18 months.
Green and Boots have created “My Mood” around the pick-and-mix habits of the Gen Z shopper.
In addition to partnering with Pop Beauty, Cahill is gaining exposure on Lifetime’s “Glam Masters” which is coproduced by Kim Kardashian.
Judy Travis is bringing pizzaz to a category that hasn’t had much innovation in recent years with a collection created for Walgreens.
Walgreens Boots Alliance will donate up $20,000 to She Should Run.
The chain’s first-quarter results prove beauty is helping offset sluggish sales in other frond-end categories at Walgreens Boots Alliance.