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White Milano

Sustainability Remains Key at White Milano

The international apparel and accessories trade show ran Sept. 19 to 22.

WSM Looks Beyond Streetwear, to Sustainability and Sportswear

The trade show, which ran June 15 to 17, spotlighted sustainable emerging brands.

White Milano Explores Sustainable Fashion, Relation With Nature

The international apparel and accessories trade show ran from Feb. 22 to 25. 

White Milano Trade Show Continues to Highlight Sustainable Fashion

Sustainability is also a focus for the Lombardy region's government, which is set to channel 10 million euros…

White Milano’s Shifted Format Gains Traction

Renamed White Street Market and open to the public, the trade show turned out to be an opportunity for brands…

Global Relevance: International Trade Shows Lean Forward in Challenging Times

Show organizers are presenting more carefully articulated events that focus on the demands of the market.

Fashion Film Festival Milano to Support ICE’s Initiative in China

The city's film festival running Sept. 20 to 25 has produced a fashion movie to promote the "Style Routes to…

White Milano Expands Location, Exhibitors

The trade show running Sept. 21 to Sept. 24 is committed to supporting small Italian fashion companies.

Fiorucci to Show Spring 2019 Collection at White Milano

The label was named special guest of the fair's September edition.

White Milano Focuses on Research and Sustainability

In its latest edition, running June 16 to 18 during Milan Fashion Week, the men's and women's trade show…

White Milano Opens Up to the City

The "White Street Market" project will bring consumers to the fair running June 16-18.

White Milano in Expansion Mode for Exhibitors and Location

Running Feb. 23 to 26, the upcoming women's edition of the format will showcase 546 brands on a total of a…

Urban and Sporty Styles Shine at White Show

The Milan-based three-day trade show closed on Jan. 15 with a 3 percent gain in foreign visitors.

White Trade Show to Introduce White Street Market

The Italian contemporary fashion exhibition will debut a new area dedicated to streetwear and open to public…

White Trade Show Boosts Numbers of Partnerships for June Edition

The London-based POAN label will be the special guest of the trade show and present its collection during…