Rémy Baume joined earlier this year, along with private equity firm Peninsula, a minority investor.
Trying to help raise awareness about the importance of mental health, Zadig & Voltaire has an ongoing program committed to that.
Proceeds from the series supports the National Alliance of Mental Illness in raising funds and awareness for mental health during COVID-19.
Baume was previously chief executive officer of Kidiliz Group, the company behind children’s lines for Kenzo, Paul Smith and Jean-Paul Gaultier.
Coco Rocha, Ellen von Unwerth, Eva Herzigova and Larsen Thompson attended the festivities.
The retailer aims to gain market share in handbags with a celebrated face and high-profile campaign.
The contemporary French label has also been expanding in the U.S.