Adriana Lee

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In this May 22, 2018, cosmetic products are prepared for display inside the new Givenchy space at the revamped second floor devoted to beauty at Saks Fifth Avenue in New York.  Stores like Saks and Macy’s are promising workouts for your face, augmented reality and beauty treatment concierges as they try to attract millennial customers and make the cosmetics aisles more of a destination than a stopover. (AP Photo/Bebeto Matthews)


Study: Online Beauty Shoppers Reluctant to Try New Brands, Products

Experimentation’s great, but over e-commerce, 56 percent of beauty consumers stick with what they know.

clock November 24, 2020Adriana Lee



Amazon Joins Feds on Anticounterfeit Strike Force

Amazon and IPR Center launch “Operation Fulfilled Action” to block fakes from entering the U.S.

clock November 24, 2020Adriana Lee

Snap rolls out Spotlight, a new video platform that seems to take direct aim at TikTok.


Snapchat Launches In-app Video Platform

Spotlight, Snap’s new TikTok contender, comes with a new video section, feed and home screen tab — and a new program that pays creators to fill it.

clock November 23, 2020Adriana Lee

The Google campus is seen in view of the Olympic mountains breaking briefly through the clouds at the opening of the expansion of the campus Tuesday, Feb. 16, 2016, in Kirkland, Wash. The expansion doubles the size of the campus and makes Google's Puget Sound Operations the third-largest engineering center for the company in the country. The campus is home to engineering teams working on Google products that include Hangouts, Cloud, Chrome and Ads. (AP Photo/Elaine Thompson)


The Cloud, AI and the Transformation of Retail

Google Cloud report covers the AI imperative in specialty retail, plus AWS weighs in on the pandemic’s influence.

clock November 21, 2020Adriana Lee

EBay's Authentication Station, a three-day event in Los Angeles where people can have luxury watches and sneakers authenticated via drive-thru.


EBay Holds First Drive-Thru Luxury Authentication in L.A.

eBay hosts pandemic-friendly way to verify luxury sneakers and watches in L.A.’s Koreatown.

clock November 20, 2020Adriana Lee

Instagram's new branded content tag launches on Reels, with tests on Instagram Live to begin in the coming weeks.


Instagram’s Reels Changes How Branded Content Ads Work

Instagram’s short-video service gets a new branded content tag and streamlined ad creation.

clock November 20, 2020Adriana Lee

A look at Community Content, a new feature from Instagram


Instagram Quietly Rolled Out a Feature That Could Change Business for Brands

Businesses on Insta can add organic photos and videos from creators in their product pages.

clock November 20, 2020Adriana Lee

Shopify and Alipay have partnered on a new payments gateway for U.S.-based merchants serving Asian consumers.


Shopify Partners With China’s Alipay

Shopify’s latest payments integration doubles down on cross-border business, with U.S. merchants getting more access to Chinese consumers.

clock November 17, 2020Adriana Lee

Twitter launches Fleets, a new feature for disappearing tweets rolling out for iOS and Android users starting Tuesday.


Social Media’s Latest Vanishing Act: Twitter’s New Fleets

Twitter’s new ephemeral tweets feature encourages users to share fleeting thoughts, without fear of permanent messages haunting them. Maybe.

clock November 17, 2020Adriana Lee

CZ Smart, Citizen's first full touchscreen smartwatch.


Citizen Debuts First Full Touchscreen Smartwatch

CZ Smart packs smart features behind quintessential Citizen design. But is it long for this world?

clock November 16, 2020Adriana Lee



TikTok Deadline Gets Extension…to Black Friday

A day after TikTok’s divestiture deadline, the app receives a two-week extension…to Black Friday.

clock November 13, 2020Adriana Lee

Instagram announces new tabs for Reels and shopping.


Instagram Redesign Puts Reels, Shopping Front and Center

These little tabs go a long way in revealing Instagram’s priorities. And Reels and shopping have hit center stage.

clock November 12, 2020Adriana Lee

FILE - In this Feb. 14, 2019 file photo, people stand in the lobby for Amazon offices in New York. Amazon is providing a tool that will allow brands to remove listings from its site themselves that they consider to be for counterfeit goods. The online giant is also launching a product serialization service, which allows brands to put unique codes on their products during the manufacturing process. The codes are then scanned by Amazon to confirm authenticity once purchased. (AP Photo/Mark Lennihan, File)


Amazon Lawsuits: Luxury Counterfeiters Wielded Social to Peddle Fakes

A new series of Amazon lawsuits over luxury counterfeits alleges “bad actors” conspired to peddle fakes through Instagram and TikTok.

clock November 12, 2020Adriana Lee

Perfect Corp. will bring its YouCam augmented reality technology to YouTube for virtual beauty try-ons.


YouTube Ups Beauty AR Game With YouCam Partnership

YouCam announces new Google partnership to power more augmented reality try-ons from brands across the massive YouTube video platform.

clock November 11, 2020Adriana Lee

FILE - This Feb. 25, 2020, file photo, shows the icon for TikTok in New York. The popular video-sharing app TikTok, its future in limbo since President Donald Trump tried to shut it down earlier this fall, is asking a federal court to intervene. "With the November 12 CFIUS deadline imminent and without an extension in hand, we have no choice but to file a petition in court to defend our rights and those of our more than 1,500 employees in the US,” TikTok said in a written statement Tuesday, Nov. 11, 2020. (AP Photo/File)


TikTok Seeks Last-Minute Reprieve From Nov. 12 Divestiture Deadline

Trump seems to have forgotten all about TikTok. Now the short video platform is looking to save itself in the 11th hour.

clock November 11, 2020Adriana Lee

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Today's Must Read

Shoppers on Black Friday in New York City.


Global Fashion Agenda Urges Careful Shopping on Black Friday

clock November 27, 2020Eva Kruse

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