Wall Street analysts said they were not surprised by the CEO appointment.
The firm, an investor in Maude, Aquis and other up-and-coming brands, raised capital from many beauty executives and entrepreneurs.
Ketish, a sexual wellness company, is being launched by former Huda Beauty product developer, Emaan Abbass.
Makeup brand Fashion Fair will relaunch this fall under Desirée Rogers and Cheryl Mayberry McKissack.
With the latest $80 million round, the business will bring back retail, which had closed down during the coronavirus pandemic.
“You see it in skin care all the time — everybody wants clean ingredients, they want no nasty ingredients, but they also want the clinically proven active ingredients.”
“It’s 100 percent compostable in the garden, worm food,” said founder Tina Hedges.