Sponsored
More From Arthur Zaczkiewicz
Business Features
Data Shows Thanksgiving Foot Traffic Vital to Holiday Success
Placer.ai analyzed foot traffic during the holiday period to see if Black Friday could pick up lost sales from Thanksgiving closures.
Business Features
Why Enhancing Forecasting, Scenario Planning Is imperative Now
Jill Standish discusses how retailers can become “future-ready.”
Business Features
Report Reveals Needs of Aging Consumers, Impact of Recession
The Euromonitor report, released this week, examines the trends impacting consumer spending over the next 20 years.
Retail
For SMBs Looking to Restructure Rent This Fall, Data Can Help
Using historical and real-time sales data can help negotiate a better lease.
Business Features
Hari Mari: Luxury Flip-Flops With a Philanthropic Purpose
Jeremy and Lila Stewart founded the company in 2012.
Technology
Salesfloor Launches ‘Associates of the Year’ Awards
The program recognizes retail professionals who work to improve the customer experience.
Business Features
Consumer Outlook Tempered By Uncertainty, Concern of Lingering Pandemic
IBM Institute for Business Value’s July consumer survey contrasted results from June.
Business Features
A Career Path Paved With Learned Skill Sets, and Strategic Thinking
Alexandra Rodrigues, a 2012 LIM College graduate, shares insights into an “unconventional” career.
Retail
U.S. Shoppers Show Optimism Over Future
Simon-Kucher & Partners polled more than 12,000 shoppers in the U.S., Germany, the U.K. and China.
Business Features
Online, Social Seen as Key to 2020 Holiday Shopping Season
Bazaarvoice polled its retail clients to get a read on trends and e-commerce investments.
Marketing and Promotion
Mulberry Taps ForwardPMX for Marketing Program in China
The partnership will be managed out of the agency’s office in Shanghai.
Technology
Social Media Selling Gets Boost With Branded Mobile App
The CommentSold platform allows retailers to have their own brand channel.
Retail
As Weekly Retail Sales Sink, Online Maintains Momentum
The Retail Economist-Goldman Sachs Weekly Chain Store Sales Index fell nearly 9 percent.
Business Features
Kentucky, Idaho Top List of Fastest Unemployment Recovering
WalletHub compiled the recovery rate based on several metrics.
Retail
COVID-19 Impact on Retail: A Thinning of the Herd?
Jane Hali, ceo of her namesake firm, said the COVID-19 pandemic accelerated the retail industry’s troubled path.
![@JackieAina has launched her own company, and no, it's not beauty — yet.
@ForvrMood is a lifestyle company that launched online on Aug. 10 with a four-piece collection of coconut wax candles that are free of sulfates and parabens. The initial product offering includes a silk pillowcase and matching headband, with prices ranging from $28 to $49.
Prior to launch, Forvr Mood accumulated a waitlist of more than 45,000 people. It sold out of pre-sale inventory within minutes — despite not revealing details of the brand or the product lineup before launch.
Forvr Mood, whose name is meant to reflect "a vibe and aesthetic without really saying that," is a venture self-funded by Aina that has been in the works since 2018, she said. She plans to expand the company into categories such as fragrance and skincare. Her future makeup line, however, is a separate venture.
"The reason why we decided to [launch with a lifestyle company] is because makeup requires a lot more testing and more standardizing," Aina said. "There are some products that I’ve been developing for my — hint, hint — future makeup line for almost two years."
Tap the link in bio for more.
Report: @hernameislex
📸: @forvrmood](https://scontent-dfw5-2.cdninstagram.com/v/t51.2885-15/sh0.08/e35/s640x640/117169814_222603885748036_6636572076137064969_n.jpg?_nc_ht=scontent-dfw5-2.cdninstagram.com&_nc_cat=104&_nc_ohc=BmuR4NKh2o4AX_t0HXk&oh=dd954645d6b6fa1cef33b53e1e1ace23&oe=5F5CB7B1)
