The initiative showcased some 40 young accessories and apparel brands via a temporary digital marketplace and a pop-up at BHV Marais.

Organizers faced an overall drop in main collection budgets and an absence of motivated buyers.

The number of exhibitors fell this season at Premiere Classe and Bijorhca, organizers said.

Frédéric Maus, new co-general director of parent company WSN Developpement, wants to expand the event’s arsenal of services throughout the year.

Buyers attending fall 2018 apparel trade shows including Man, Tranoi and Capsule responded well to a sharper, better segmented offering.

Key players in the recent round of apparel trade shows opted for a more selective, showroom-like atmosphere.

Buyers were spoilt for choice at the recent edition of the Paris accessories trade show that saw a 20 percent spike in new exhibitors.

Collections at the Tranoï, Woman Paris, Capsule, Paris sur Mode and Heroes trade shows focused on upbeat, mood-boosting designs.

Attendance levels at the accessories trade show returned to numbers seen before the terrorist attacks.

Buyers cited the weak economy as a reason why business remained slow, but pointed to brands offering on-trend items as a bright spot.

Later show dates caused a spike in attendance by major British, Italian and Spanish buyers and a sharp decline among buyers for U.S. department stores.

Buyers at the shows have been enjoying strong growth in the category — growth they see continuing.

Technical touches and multiple applications catch buyers’ attention.

Trade show attendees battle economic woes and shifting sourcing landscape.

Organizers say trade fair networking key for being competitive.