Staycation mode: 🔛⁣ ⁣⁣⁣ Tap the link in bio to see our full shoot. ⁣⁣⁣ ⁣⁣⁣ Photographer: @mrwhite_⁣⁣⁣ Style Director: @thealexbadia⁣⁣⁣ Makeup (via video): @beauteousmax at @SeeManagement⁣⁣⁣ Model: @tanyakizko at @thelionsny⁣⁣ Casting: @luiscampuzano⁣⁣⁣ Market Editor:@elmercer⁣⁣⁣ Accessories Market Editor: @twallz21⁣⁣ ⁣⁣ —⁣⁣ #wwdfashion⁣⁣ #swimwear ⁣⁣ #mdw⁣⁣ #summer ⁣⁣ #staycation ⁣⁣ #socialdistancing

Harris Reed debuted a graduation collection in lockdown that spread a message of inclusivity.⁣ ⁣ Reed started by thinking beyond the traditional fashion model — and delving further into the message of gender-fluidity and freedom of expression in this season of lockdown, with all graduation showcases having been cancelled in the U.K.⁣ Reed drew inspiration from colorful characters throughout history with a flair for rule breaking, from the rock band New York Dolls, to the British dancer Lindsey Kemp, and Henry Paget, the 5th Marquess of Anglesey, who was known for divorcing his wife and turning the family chapel into a theater to perform plays by Oscar Wilde in gender-bending costumes.⁣ ⁣ The result is a joyful concoction of larger-than-life silhouettes, abstract patterns, historical references — and plenty of flares: A tulle skirt with a giant, hot pink overlay is worn over a tailored suit; a crinoline is placed over dramatic floral high-waisted trousers and pussy-bow shirts one could imagine Harry Styles wearing; while a flared suit features graphic patterns and jazzy metallic patterns. ⁣ ⁣ Tap the link in bio for more. ⁣ ⁣ Report: @natalietheodosi

In which quarantine house would you spend #MDW? Comment below 👇

Memorial Day weekend is here, and this year most people in the U.S. are likely to spend the kickoff of summer — if not the entire summer — at home rather than hitting the road for vacation. ⁣ ⁣ The allure of sun and surf is so strong, even if people are California dreamin' on Instagram, that some designers have actually reported sales lifts during the pandemic.⁣ ⁣ L.A. swimwear brand Frankies Bikinis has also been on fire, with April year-over-year online sales up 200 percent, Instagram followers up 750 percent (to 1 million plus), and engagement up 230 percent, thanks in part to Instagram reposts of Kylie Jenner, Bella Hadid and others wearing the skimpy suits. ⁣ ⁣ “Our content has remained the same as it would prior to the pandemic — posting a picture of a girl in a gorgeous bikini, it’s a bit of normalcy that makes everyone feel good,” said Francesca Aiello, whose seven-year-old brand is available at wholesale, and through her own e-commerce, with new styles introduced in a twice-monthly drop model. ⁣ ⁣ Tap the link in bio for more. ⁣ ⁣ Report: @boothmoore

Consumers looking for a sweet escape are turning to swimwear – even with nowhere to go.⁣⁣ ⁣⁣ ⁣ ⁣ “At the end of the day, it’s [almost] summer; people want to be outside,” Nathan Romano, cofounder of lifestyle brand Onia, told WWD. “And they want to start enjoying themselves and kind of getting past this work-at-home period.” ⁣⁣⁣ ⁣⁣⁣ That could explain why the number of swimwear styles that sold out in the U.S. — brands selling to retailer stores — was up 20 percent in the first three months of 2020, compared with 2019, according to retail analytics company Edited. The increase came mainly in the final week of March. But many firms have reported even further sales increases of swimwear, swim accessories and resort wear in April and early May. ⁣⁣⁣ ⁣⁣⁣ Tap the link in bio for more. ⁣⁣⁣ ⁣⁣⁣ Report: @kellieautumn ⁣⁣