The German chemical and consumer goods company is acquiring a 75 percent stake in Invincible Brands Holding from Capital D private equity fund.
The tie-in with Coop SCA3P includes business, diversification and a sustainable farming model.
The color cosmetics were developed around the brand’s iconic products, such as Prisme Libre powders and Le Rouge lipsticks.
The company founded by Jean-Michel Karam also has a new app and launched a personalized subscription service.
Actress Adria Arjona fronts the women’s scent developed with sustainability in mind.
New investors in this round of international funding include Samsung Venture Investment Corp. and Seb Alliance.
Bobbi Brown, Nars, Laura Mercier, La Bouche Rouge and Kure Bazaar are among the brands found there.