Kellie Ell

Kellie Ell is a reporter on WWD’s financial team, covering retail apparel, lingerie and the stock market. Kellie has previously worked for CNBC Digital and USA Today Money in New York City, covering national business news. She also spent nearly four years in South Korea where she worked as an editor, covering basic science. Kellie received her master’s degree from City University of New York in business journalism and undergraduate degree in photojournalism and American Sign Language from San Francisco State University.

More From Kellie Ell

Lululemon website


Lululemon’s Digital Business Remains a Bright Spot While Revenues Fall

The retailer fell short on both top and bottom line results last quarter. But executives say it’s only temporary.

clock June 11, 2020Kellie Ell



Chico’s FAS Loses $178 Million During Coronavirus Shutdown

The retailer is slowly reopening its store fleet.

clock June 10, 2020Kellie Ell

Guess storefront


The Coronavirus Shutdown Costs Guess Inc. $160 Million

The retailer is slowly reopening stores around the world, but says sales volumes are only at about 70 percent compared with the same time last year.

clock June 10, 2020Kellie Ell

Stephen Bratspies HanesBrands

Human Resources

Hanesbrands Taps Walmart’s Stephen Bratspies as New CEO

Bratspies will begin his tenure at the helm of the innerwear brand this August.

clock June 9, 2020Kellie Ell

Kay Jewelers store


Signet Jewelers Permanently Closing About 400 Stores This Year

The specialty jeweler lost more than $291 million during the coronavirus shutdown.

clock June 9, 2020Kellie Ell

Victoria's Secret store London


Victoria’s Secret U.K. Explores Refinancing Options, Possible Sale

Parent company L Brands files for credit protection in the U.K., a move that will impact the lingerie business’ 25 U.K. stores.

clock June 5, 2020Kellie Ell and Samantha Conti

Protesters march in times square

Human Resources

Fashion Community Takes Steps to Fight Social Injustice

PVH took part Thursday in the National Day of Mourning, which coincides with the memorial service of George Floyd.

clock June 4, 2020Lisa Lockwood

Calvin Klein got a new creative director, Ralph Lauren launched its “Way Forward Plan” and G-III Apparel bought DKI from LVMH.


G-lll Apparel Group Closing All Wilsons Leather and G.H. Bass Stores

With the majority of stores closed last quarter because of the coronavirus, the retailer and apparel supplier lost more than $39 million.

clock June 4, 2020Kellie Ell

American Eagle Store


American Eagle Outfitters Continues to Adjust to Disaster

The retailer adapts amid the coronavirus, more than two months of national lockdown and racial tensions escalating throughout the country.

clock June 3, 2020Kellie Ell

American Eagle Outfitters store


American Eagle Outfitters Loses $257 Million During Coronavirus Shutdown

Strong online sales at Aerie helped bolster the retailer during the quarter, but it wasn’t enough to offset losses.

clock June 3, 2020Kellie Ell

Protesters march in times square

Business Features

From Protests to Progress, the Next Step in Diversity

The raw nerve touched by the death of George Floyd needs to shock fashion into action to take on racism, experts say.

clock June 3, 2020Evan Clark and Rosemary Feitelberg and Kali Hays and Obi Anyanwu and Kellie Ell



Alibaba Rolls Out Tools for U.S. Small and Medium-sized Businesses

The additional features are meant to help small and medium-sized businesses compete with larger retailers amid the coronavirus pandemic.

clock June 2, 2020Kellie Ell

A woman walks past a Tiffany & Co. store at a shopping mall in Beijing. The designer boutiques of Manhattan and Paris are feeling the chill of a Chinese economic slowdown that has hammered automakers and other industries. That is jolting brands such as Louis Vuitton and Burberry that increasingly rely on Chinese customers who spend $90 billion a year on jewelry, clothes and other high-end goods. The industry already is facing pressure to keep up as China's big spenders shift to buying more at the spreading networks of luxury outlets in their own countryLuxury Shopping Chill, Beijing, China - 29 Nov 2018


Tiffany Annual Shareholder Meeting Avoids Talk of COVID-19 or Unrest

Instead, the luxury retailer emphasized the markets around the globe where it continues to grow.

clock June 1, 2020Kellie Ell

Michael Kors store


Michael Kors, Versace Parent Company Slowly Reopening Stores

The fashion house hopes to have the majority of its retail fleet open by July.

clock May 28, 2020Kellie Ell

Victoria's Secret store Herald Square Manhattan

Real Estate

Victoria’s Secret Files Suit to Get Out of Manhattan Lease

The busy Herald Square location has been closed since March 17 to prevent the spread of the coronavirus.

clock May 27, 2020Kellie Ell

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Giorgio Armani


Giorgio Armani to Rely on Group Resources to Resist Pandemic Impact

clock 13hLuisa Zargani

Social Studies