Maghan McDowell

More From Maghan McDowell

stitch fix plus size


Stitch Fix Expands Into Plus

The online merchant that offers customers help from personal stylists is launching into the plus-sized market.

clock February 21, 2017Maghan McDowell

The Nike Air VaporMax

Business Features

Nike Ups Innovation With VaporMax

The active giant is pushing forward with a new style that eliminates the foam midsole.

clock February 20, 2017Maghan McDowell

amazon black friday mobile


Truth or Dare: Would Amazon Buy Macy’s?

Experts are doubtful that the heritage department store has found a suitor in the e-commerce leader.

clock February 17, 2017Maghan McDowell

Fashion Scoops Releasing Stand-alone App

The influencer network’s app will go live in March and lets influencer-created images seen on the mobile web become shoppable no matter the platform.

clock February 14, 2017Maghan McDowell



Amazon’s Hidden Growth Center: Advertising

Analysts estimate that Amazon pulled in more than $2 billion in advertising revenues in 2016, including display ads and sponsored product posts.

clock February 13, 2017Maghan McDowell

Michael Kors


Michael Kors First Fashion Show to Live-stream on Twitter

Twitter’s new offering aims to merge the “first screen” experience of a live event with the “second-screen” functionality of Twitter.

clock February 12, 2017Maghan McDowell and Lisa Lockwood

Paul Dillinger, Levi's


How Levi’s, Macy’s and Intel Approach Fashion Tech

Experts shared the story behind the Google-Levi’s jacket, and other fashion-tech projects.

clock February 10, 2017Maghan McDowell

Thakoon Instagram Live


Instagram Live Makes Fashion Week Debut

Instagram head of fashion partnerships Eva Chen shares how to win at live video during fashion week, plus which designers are getting it right.

clock February 10, 2017Maghan McDowell

Snapchat partners with NBC News


Snapchat and A+E Develop Reality Show

A+E developed an unscripted reality show for Snapchat’s Discover platform that will debut in April.

clock February 10, 2017Maghan McDowell

Public School

Fashion Scoops

Uber to Give Away Public School Show Tickets

In what has become a tradition for the transportation app, Uber has partnered with a fashion brand during New York Fashion Week to give riders tickets to a fashion show.

clock February 9, 2017Maghan McDowell

NYFW Google Search

Fashion Scoops

Special Fashion Week Content Delivered Through Google Search

When users search “fashion week,” designer-supplied content, street style and party photos will appear.

clock February 8, 2017Maghan McDowell

Pinterest Shop the Look


Pinterest Makes Images More Shopping-Friendly

Pinterest adds Shop the Look to detect stoppable items in pictures and Lens, which matches real-world items to Pins.

clock February 8, 2017Maghan McDowell

Michael Kors

Marketing and Promotion

Michael Kors Facebook Study Connects Ads with In-Store Visits

The first published study of Facebook’s offline conversions ad tools found a 31 percent increase in transactions attributed to the ads.

clock February 8, 2017Maghan McDowell

Ela Jewelry


Richline Creates Wearables Brand Ela

The jewelry manufacturer, a wholly owned subsidiary of Berkshire Hathaway, Inc., is introducing Ela Jewelry, out this spring.

clock February 7, 2017Maghan McDowell

chip bergh levi strauss second quarter earnings sales

Fashion Scoops

Levi’s Joins Tech Companies in Opposing Immigration Ban

The San Francisco denim firm joined Google, Apple and Facebook in opposing the executive order, saying that it would hurt business.

clock February 6, 2017Maghan McDowell

Load More Arrow


Today's Must Read

Alessandro Michele


Gucci's Alessandro Michele Discusses Brand Longevity Turning 100

clock April 15, 2021Luisa Zargani

Social Studies

WWD logo Global Stock Index

Business Page right arrow