More From Quynh Tran
MCM Taps Gonzalez Haase AAS for New Global Retail Concept
German accessories brand MCM has launched a new global retail concept in Munich.
Hugo Boss, Meissen Collaborate on Holiday Collection
The German fashion brand and Europe's oldest porcelain-maker collaborate for a capsule holiday collection…
Where Are You Going, Berlin Fashion Week?
While the city's trade shows drew exhibitors' praises for the quality of buyers, Berlin Fashion Week…
New Festival Seeks to Capture Berlin’s Creative Spirit
Reference Berlin, a new 24-hour festival for fashion, music and art that tries to capture the city's creative…
Messe Frankfurt Grows With Sustainable Fashion Fairs
With a portfolio of more than 50 textile trade shows, the company, jointly held by the city of Frankfurt and…
Exhibition on Muslim Fashions Causes Turmoil in Germany
Muslim Fashions exhibition at Frankfurt's Museum Angewandte Kunst stirs controversies about headscarf in…
Dirk Schönberger Kicks Off MCM’s Creative Lead With New Retail Concept
Dirk Schönberger, MCM's global chief creative officer, opens experimental retail store in Berlin.
Germany’s Fashion Industry at Crossroads
Berlin Fashion Week was a testament to the German fashion industry's search for direction.
Zalando Misses High Expectations and Reports Losses in Q3
Zalando reports losses after a difficult third quarter.
Third Bread & Butter by Zalando Establishes as See-Now-Buy-Now Festival
Zalando's third edition of Bread & Butter becomes a product-driven see-now-buy-now festival.
Berlin Fairs Prove Stable Focal Point for Local Market
The eight trade fairs during Berlin Fashion Week establish as focal points for the D-A-CH market with…
Exceptions to the Rule Shine in a Patchy Berlin Fashion Week Runway Line-up
German designer scene still needs to create critical mass in a commercially dominated market.
New Directions at Berlin Fairs
In the wake of restructurings during this season's Berlin Fashion Week, the tradeshows relocate and further…
Ecoalf Brings Eco Message to Berlin With Flagship
Spanish eco-fashion brand Ecoalf opens its first international flagship in Berlin as part of an expansion…
Zalando’s Second Bread & Butter Explores Consumer Direct Marketing Strategies
Zalando's consumer-oriented Bread & Butter show explores direct on- and off-line consumer communication…