More From Soren Larson
Simmons Raps with Revlon on Phat Farm Scent
NEW YORK -- Revlon may be going hip-hop.
According to rap music and fashion impresario Russell Simmons, the cos
…
Shiseido Gets a Makeover in Macy’s Flagship
NEW YORK -- Shiseido has revamped its selling space at Macy's Herald Square flagship with the goal of…
Flore Off to a Fast Start
NEW YORK -- Carolina Herrera's new women's fragrance, Flore -- launched on Sept. 4 at Saks Fifth Avenue -- is…
Aramis Decides Havana Can Wait
NEW YORK -- The current immigration crisis with Cuba has put the U.S. launch of a Cuban-inspired fragrance on…
Parade of Launches Keeps N.Y. Afloat
NEW YORK -- Newness and exclusivity are still the buzzwords for retailers here when it comes to the fragrance…
Fragrances Foundation Schools the Spritzers
NEW YORK -- The fragrance industry has long had a problem on the front lines -- beauty advisers, who often…
Krizia Aims High with Spazio
NEW YORK -- Gary Farn Ltd. will launch the Spazio Krizia men's scent at Bloomingdale's on Saturday with the…
Saks to see First Buds of Herrera Flore
NEW YORK -- Carolina Herrera is building her fragrance business in three-year intervals.
After the launches of…
Iman Times QVC Bow with Penney Launch
NEW YORK -- Actress and model Iman has signed a deal with QVC Inc. to sell a signature line of makeup and…
Nicole Miller Aims Above the Neck
NEW YORK -- With a women's fragrance launch under her belt, designer Nicole Miller is set to introduce her…
The Beauty Begins to Lighten Up
NEW YORK -- In new efforts to reach reluctant consumers, prestige fragrance firms are experimenting with…
Candles Ripen Sales at Seasons
NEW YORK -- Seasons, a Little Rock, Ark.-based home fragrance firm, is letting its candles light the way to…
Arden Ready to Add Treatment to Spa
NEW YORK -- Elizabeth Arden is set to expand its Spa brand into a fourth category -- treatment.
With the…
Fragrance Firms See the Light
NEW YORK -- Light isn't just for beer, cigarettes and cuisine anymore.
In a bid for price-conscious and…
Mary Kay Rebuilds Foundations
NEW YORK -- Mary Kay is about to overhaul its foundations.
After two years of research, including use of a…