His new New York store is on the corner of Howard Street and Crosby Street in SoHo.
The decision could set a precedent and topple other beach bans that have caused an international furor.
The lingerie brand tapped the famously curvy model for its spring ads.
White House insider Michael Froman said to have inside track as his replacement.
Today’s column is written by the chief executive of WPP, the world’s largest advertising and marketing services group.
It’s the third time the daughter of Princess Caroline of Monaco appears in the ads, which were shot by Mert Alas and Marcus Piggott.